From today it seems the almighty Google has started rolling out a slightly new version of it’s logo.

The most noticeable change is the amount of drop-shadow being employed by the logo. The drop-shadow, is often the one thing that designers detest when talking about the Google logo because it’s most often associated with non-designers and tends to be the first thing people do when they get their hands on a copy of Photoshop™. (It also has reproduction issues which we will cover in a separate topic)

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Behance have just released a nice little notebook designed especially for graphic artists.

The dotted grid provides a clear grid for accurate sketching, but without the imposing lines and colours of a traditional gridded sketchpad. The pages are made of 80lb Premium Blend paper and it comes in a semi-hard suede cover.

It’s only $14 and available to buy here.

I am off to buy one myself!

“How much is a logo worth”, and “what does a logo cost” are two of the most frequent questions I get asked by clients and other designers.

The truth is that there is no single price that guarantees a good logo; but there is a general rule which is that all jobs are calculated on the same  ratio: Increased Development Time = Increased costs. That can be said for nearly every product or service, which is why the term “you get what you pay for” is generally (within reason) quite true. So how come people can offer a logo for £25?

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